Market Report September 2025: Autumn Revival in Premium Segment

market-report september-2025 price-development bmw mercedes audi autumn

Market Overview September 2025

September traditionally marks the transition into the strongest season for the used car market. After the summer pause, buying interest returns while supply grows through returning holidaymakers and fiscal year-end activity.

Current Average Prices

BMW Models

ModelAverageChange vs. AugustTrend
E38 7 SeriesEUR 16,915+2.8%Rising
E39 5 SeriesEUR 8,147+1.2%Stable
E46 3 SeriesEUR 7,056+0.8%Stable

The BMW E38 continues its upward trend. The 750iL with V12 in particular sees strong collector demand.

Mercedes-Benz Models

ModelAverageChange vs. AugustTrend
W140 S-ClassEUR 14,234+3.1%Rising
W210 E-ClassEUR 5,892+0.5%Stable
W124 E-ClassEUR 12,456+2.4%Rising

The Mercedes W124 remains the perennial favorite in the classic segment. Good examples sell within days.

Audi Models

ModelAverageChange vs. AugustTrend
B5 A4/S4EUR 6,234+1.5%Stable
C6 A6EUR 10,292+0.9%Stable

The Audi B5 S4 with its biturbo V6 continues to find enthusiastic buyers, though original, rust-free examples are increasingly rare.

Seasonal Influences

Autumn Revival

September brings typical market dynamics:

Positive Factors:

  • Return of buying interest after summer pause
  • Winter preparation - increased demand for reliable vehicles
  • Business customers renew fleets before year-end
  • Good weather conditions for viewings

Market Observations:

  • Listings increase by approximately 15% versus August
  • Time on market decreases
  • Price negotiations become more difficult
  • Premium vehicles particularly sought after

Segment Analysis

Luxury Sedans (E38, W140, D2)

The flagship segment continues to show strength:

AspectDevelopment
Average PriceEUR 15,575 (+2.9%)
Supply Volume+12%
DemandStrong
Days on Market28 days (↓5 days)

V8 and V12 models especially benefit from rising collector interest.

Executive Class (E39, W210, C6)

The executive class remains the most stable market segment:

AspectDevelopment
Average PriceEUR 8,110 (+0.9%)
Supply Volume+18%
DemandStable
Days on Market35 days (↓3 days)

These vehicles continue to offer the best value for money for daily use.

Compact Executive (E46, W124, B5)

The most versatile segment with varying dynamics:

AspectDevelopment
Average PriceEUR 8,582 (+1.6%)
Supply Volume+20%
DemandVariable
Days on Market32 days (↓4 days)

While E46 and B5 remain stable, the W124 pulls ahead as a classic.

Regional Differences

Price Levels by Region

RegionDeviation from Average
Bavaria+8%
Baden-Württemberg+6%
Hamburg+4%
North Rhine-Westphalia±0%
Berlin-3%
Eastern Germany-7%

Southern Germany remains a high-price region but also offers the best vehicle quality.

1. Diesel Renaissance

After years of skepticism, diesel prices are stabilizing:

  • Environmental zone situation clarified
  • Fuel prices favor diesel
  • Long-distance drivers returning
  • Classic diesels (M57, OM606) in demand

2. Youngtimer Boom Continues

Vehicles from the 1990s continue gaining significance:

  • E38, W140, D2 established as classics
  • E39, W210 at the beginning of appreciation
  • E46 reaching cult status with younger buyers

3. Condition-Based Pricing

The gap between good and poor examples continues to widen:

ConditionPrice Level vs. Average
Excellent+40-60%
Good+10-20%
Average±0%
Below Average-20-40%
Project/Restoration-50-70%

Buying Recommendations September 2025

Buy Now

  1. BMW E39 525i/530i - Still affordable, appreciation beginning
  2. Mercedes W210 E320 - Undervalued classic
  3. Audi C6 3.0 TDI - Best daily usability

Wait

  1. E38 750iL - Current prices at peak levels
  2. W140 S600 - Supply shortage driving prices
  3. W124 500E - Overheated collector market

Long-Term Interesting

  1. BMW E46 330i - Future classic
  2. Audi B5 S4 - Biturbo legend
  3. W210 E55 AMG - Performance at bargain prices

October 2025 Outlook

For October we expect:

  • Price Development: Slight increases in premium segment
  • Supply: Continuing to grow until November
  • Demand: Seasonally strong
  • Trend: Winter preparation influencing purchase decisions

Autumn offers good buying opportunities as supply increases. Those who are flexible will find interesting vehicles at fair prices.

Conclusion

September 2025 presents itself as a dynamic market month. The summer lull is overcome, buyers and sellers are showing activity again. Premium youngtimers continue their upward trend while the executive class remains stable.

Key Takeaways:

  • Luxury segment with strong performance (+2.9%)
  • Executive class offers best value proposition
  • Autumn revival brings more supply and demand
  • Condition quality determines price level
  • Youngtimer trend unbroken

Those looking to buy now should decide quickly - good vehicles find new owners fast.


All prices based on our current market analysis. Detailed model prices available on respective model pages. As of: September 29, 2025