Winter End: Last Chance for Bargains

bargains winter buying-tips seasonal price-trends

The Winter Window is Closing

March traditionally marks the end of the cheapest buying season in the used car market. Those who don’t act now will miss the last real bargains before the spring surge. Our analysis shows where potential still lies.

Current Price Levels vs. Annual High

BMW Models

ModelCurrentAnnual High (June)SavingsTime Window
E38 7 Series€16,800€18,500-9.2%3-4 weeks
E39 5 Series€8,200€9,100-9.9%3-4 weeks
E46 3 Series€6,900€7,800-11.5%2-3 weeks
E46 Convertible€9,200€12,500-26.4%Now!
E39 M5€35,500€38,200-7.1%4-5 weeks

Mercedes-Benz Models

ModelCurrentAnnual High (June)SavingsTime Window
W140 S-Class€14,200€16,100-11.8%3-4 weeks
W210 E-Class€5,800€6,500-10.8%3-4 weeks
R129 SL€28,500€38,000-25.0%Now!
W124 E-Class€12,200€13,800-11.6%3-4 weeks

Audi Models

ModelCurrentAnnual High (June)SavingsTime Window
B5 A4/S4€6,100€6,800-10.3%3-4 weeks
C6 A6€10,200€11,400-10.5%3-4 weeks
TT 8N Roadster€8,900€12,200-27.0%Now!
RS4 B5€46,500€49,200-5.5%5-6 weeks

Why Now is the Last Chance

The Seasonal Price Cycle

MonthPrice LevelActivityRecommendation
January-12%LowBuy
February-10%Low-MediumBuy
March-6%RisingLast Chance
April-2%HighToo late
MayBaselineVery highSell
June+5%PeakSell

Reasons for the Trend Reversal

  1. Tax refunds - Many buyers have budget from March
  2. Spring awakening - Emotional purchase decisions increase
  3. Convertible season - Enormous demand for open cars
  4. Easter holidays - Time for viewings and test drives

Top 5 Bargain Categories

1. Convertibles and Roadsters

Buy now - 20-30% more expensive in 8 weeks!

VehicleCurrent PriceJune PricePotential
BMW E46 330Ci Convertible€11,500€15,200+32%
Mercedes R129 SL 320€26,800€35,500+32%
Audi TT 8N Roadster€8,900€12,200+37%
BMW Z3 2.8€14,200€18,500+30%

2. All-Wheel Drive Vehicles (still affordable)

The AWD premium is melting - but not completely yet

VehicleCurrentSummer PriceSavings
Audi A6 quattro€11,800€10,400+13% more expensive now
BMW E39 530xi€9,800€8,900+10% more expensive now
Mercedes E350 4MATIC€12,500€11,200+12% more expensive now

Tip: Wait for summer for AWD - then 10-15% cheaper!

3. Sedans (best time)

Now ideal buying time for long-distance drivers

VehicleCurrent PriceRating
BMW E38 740i€16,500Very good
Mercedes W140 S500€18,200Very good
Audi A8 D2€8,900Excellent

4. Youngtimers with Potential

Under the radar - for now

VehicleCurrent Price12-Month Forecast
BMW E34 525i€8,500+15%
Mercedes W201 190E 2.6€9,200+12%
Audi 100 C4 2.8€4,800+18%

5. High-Performance Models

Collector prices, but stable

VehicleCurrent PriceStability
BMW E39 M5€35,500Very stable
Mercedes W210 E55 AMG€28,200Stable
Audi RS4 B5€46,500Very stable

Negotiation Tips for the Last Winter Week

Optimal Strategy

  1. Contact Monday-Wednesday - Dealers have more time
  2. Use end of month - Sales pressure on dealers
  3. Offer cash payment - 3-5% additional discount possible
  4. Mention competitor offers - Shows market knowledge

Realistic Price Discounts

Seller TypeNormal DiscountWinter BonusTotal
Private sale5-8%3-5%8-13%
Dealer3-5%2-3%5-8%
Brand dealer2-3%1-2%3-5%

Regional Differences in March

RegionPrice LevelSupplyRecommendation
Bavaria+5%HighAvoid
NRWBaselineVery highGood
Eastern Germany-8%MediumVery good
Northern Germany-3%HighGood

Tip: A 200km drive can save €500-1,500!

What to Avoid

Overpriced in March

CategoryReasonAlternative
SUV/Off-roadWinter demandWait for May
AWD sedansSeasonal premiumWait for summer
Winter carsDemand still highWait 2 months

Warning Signs for Bargains

  • Too cheap: More than 20% below market without reason
  • Pressure: Seller pushes for quick closing
  • No history: Missing service book for premium vehicles
  • Many owners: More than 3 for cars under 10 years old

Conclusion: Act Now!

The next 2-4 weeks are crucial. Anyone looking for a premium used car should act now:

Buy immediately:

  • Convertibles and roadsters
  • Sedans under €15,000
  • Youngtimers with collector potential

2-3 weeks time:

  • Standard sedans
  • Estates
  • High-performance models

Wait for summer:

  • All-wheel drive vehicles
  • SUVs
  • Expensive sports cars

All prices based on our market analysis. As of: March 3, 2025